Let’s do a quick experiment: grab your phone and ask Siri or Google where to find the best tacos or a ‘kid-friendly salon near me open now.’ Voila, the results pop up—and it’s never a random list. In 2025, more Angelenos than ever are using voice search to find what they need, right when they need it. If your small business isn’t showing up in those results, you’re missing the most “ready to buy” customers in your zip code. Here’s the simple, sometimes surprising truth: you don’t need to be a tech wizard to boost your voice search vibes. Below, I’m sharing seven (tested and totally doable) wins to help you get found in those all-important ‘near me’ searches—no jargon, just practical magic.

Talk Like a Local: Nail Conversational Keyword Strategy

Voice search is changing the way people find local businesses in Los Angeles. In 2025, more than half of all searches are expected to be voice-based, and “near me” queries have skyrocketed by over 900% in the past five years. If you want your salon, childcare center, or local service to show up when someone asks their phone or smart speaker for help, it’s time to rethink your keyword strategy.

• Use Conversational Keywords: Think about what your customers actually say out loud. Instead of old-school keywords like “childcare Los Angeles,” use natural, spoken phrases such as “best childcare near me with flexible hours” or “licensed daycare in Sherman Oaks open now.” Long-tail keywords like these mirror real questions and boost your chances of being found.
• Try Saying It Out Loud: Before adding keywords to your website, say them out loud. If it sounds like something a person would ask Alexa or Siri, you’re on the right track. For example, a neighbor might find a barber by asking, “Who’s open for a sharp fade near me right now?” Is your business ready for that kind of search?
• Speakable Schema: Adding speakable schema to your site helps voice assistants pull the right info. It’s a bit technical, but a web pro can add it so Google Assistant or Siri can read your business details out loud to searchers.
• Site Speed Tweaks: Fast-loading sites win in voice search. Use free tools like Google PageSpeed Insights and compress images, especially for mobile users.
• Local Listings Tip: Keep your Google Business Profile up to date with hours, categories, and location tags. This is essential for Los Angeles local SEO and “near me” queries.
• FAQ Pages: Create an FAQ page using a conversational tone. Answer common questions your customers ask—voice assistants love these!
• SSL & Mobile Optimization: Make sure your site is HTTPS secure and mobile-friendly. Most voice searches happen on phones, so this is non-negotiable.

‘Optimizing for how your customers talk—not just how they type—makes all the difference in voice SEO.’ – Rand Fishkin

Need help getting found in voice search? A local web design & SEO agency can take care of all this for you.

Speak Up with Schema: Unlock Voice Assistant Visibility

Ever wonder how some businesses seem to pop up first when you ask Siri or Google for “the best salon near me” or “childcare open now”? It’s not luck—it’s smart voice search optimization. One of the quickest wins for getting your business heard by voice assistants is using speakable schema on your website. Let’s break down what that means and how you can use it to boost your voice search visibility in Los Angeles and the San Fernando Valley.

What is Speakable Schema? In simple terms, speakable schema is a special bit of schema markup code you (or your website person) add to your site. It tells voice assistants like Siri, Google Assistant, and Alexa exactly which parts of your content are perfect for reading out loud. Think of it as highlighting the answers you want customers to hear—like your business hours, specialties, or glowing reviews.

Setting this up doesn’t have to be complicated. Even a quick chat with your web designer or SEO person can get speakable schema in place. Just flag the snippets you’d want read to a customer in a hurry—maybe your “About Us” blurb, your top services, or answers to common questions. Don’t overthink it. The goal is to make it easy for voice assistants to find and share your most important info.

Why does this matter? Research shows that websites using schema markup are 36% more likely to appear in rich search results. And with speakable schema newly prioritized in 2025 voice search updates, you’re giving your business a real edge. As Lily Ray puts it:

‘Schema markup is like switching on a spotlight for voice assistants. Simple, but game-changing.’

Pairing speakable schema with an FAQ page written in a conversational tone is a smart move. Voice assistants scan for clearly tagged, easy-to-read answers—so the more you help them, the more likely you are to land in those featured snippets and “near me” results. Remember, schema markup isn’t visible to your site visitors, but it works behind the scenes to make your business stand out in voice search.

Speed Demons Win: Quick Site Speed Fixes for Busy Businesses

Voice search is changing how customers find local businesses in Los Angeles and the San Fernando Valley. In 2025, “near me” queries are more common than ever, and research shows that mobile optimization is a major ranking factor. If your website loads slowly, you’re likely losing impatient mobile users—and missing out on valuable voice search traffic.

Here are some quick, practical wins to boost your site speed and get your business found faster:

• Run a Google PageSpeed Insights Test
  Grab your phone and search for Google PageSpeed Insights. It’s free, easy to use, and gives you an honest look at how your site performs on mobile. The tool will even suggest fixes, like image compression or removing unused code.
• Compress and Swap Out Large Images
  Old, oversized photos can slow your site to a crawl. Use free tools like TinyPNG or ImageOptim to shrink images before uploading. Swap out any massive files for smaller, web-friendly versions—especially on your homepage and key landing pages.
• Speed Is Money—Don’t Sleep on This Step
  Studies indicate that 76% of voice searches happen on mobile devices. Sites that load in under three seconds see 50% higher engagement rates. On the flip side, one in four visitors will abandon a mobile site that takes more than four seconds to load. That’s a lot of lost business.
• Real-World Results
  I once watched a local taco shop double their lunchtime orders just by shaving three seconds off their site’s load time. It’s proof that even small tweaks—like image compression or browser caching—can have a big impact.

‘Mobile speed turns clicks into customers, plain and simple.’ – Aleyda Solis

Remember, fast, mobile-optimized sites win more voice search traffic and conversions. If you’re not sure where to start, a local web design or SEO agency can help you implement these site speed tweaks and keep your business ahead in the latest voice search trends.

Stand Out Locally: Supercharge Your Google Business Profile

Voice search is changing how people find local businesses in Los Angeles and the San Fernando Valley. In 2025, more customers are using voice assistants to ask for “best hair salon near me open now” or “licensed childcare near me with good reviews.” If you want your business to show up in these “near me” queries, your Google Business Profile (formerly Google My Business) is where it all starts. Research shows that optimized listings directly improve your chances of being chosen by voice assistants in local searches.

• Update Your Info—Even If You Did It Last Year
  Make sure your business hours, categories, and photos are up to date. Google Business Profile is often the first thing people see in “near me” searches. Even a small change in your hours or a new photo can make a big difference.
• Tag Your Service Area
  Add neighborhoods like “Los Feliz” or “Woodland Hills” to your profile. This helps you show up in hyperlocal voice searches and keeps your location info spotless. Consistent NAP (name, address, phone) data is crucial for local SEO strategies.
• Encourage Real, Recent Reviews
  Ask happy customers to leave honest reviews. Did you know 97% of consumers check online reviews before buying from local businesses? Voice assistants often read these reviews out loud, so fresh feedback builds trust and boosts your ranking.
• Your Profile Is Ground Zero for ‘Open Now Near Me’ Searches
  Don’t go halfway—complete every section of your profile. Businesses with fully completed Google profiles get 70% more visits. Your profile is your digital storefront, and as Joy Hawkins says:

  ‘Your Google profile is your digital storefront—treat it like your business hinges on it, because it does.’

Keeping your Google Business Profile updated with accurate hours, categories, and location tags is a quick win for local business websites. It’s the foundation for showing up in “near me” voice queries and helps you stand out in a crowded LA market. If you need help, a local web design & SEO agency can handle everything for you—so you can focus on running your business.

Just Ask! The Secret Power of FAQ Pages for Voice Search

Ever notice how customers ask the same questions again and again? That’s not just a quirk—it’s your secret weapon for voice search best practices. In 2025, more people than ever are using voice assistants to find local businesses in LA and the Valley. They’re asking things like, “Where’s the best hair salon near me open now?” or “Is there a licensed childcare near me with good reviews?” If your website has clear, conversational answers to these questions, you’re already ahead of the game.

Building an FAQ page is one of the quickest wins for voice search optimization. Start by jotting down the real-life questions you hear from customers—think, “Do you offer gluten-free snacks?” or “What are your weekend hours?” Then, answer them simply and directly. Write like you speak. Short sentences. No legal jargon. Just real talk. Research shows that FAQ pages written in a natural, spoken style are far more likely to be picked up for featured snippets optimization, which is where voice assistants like Google Home and Siri pull their answers from.

In fact, studies indicate that about 70% of Google Home results come from featured snippets—and those are often pulled straight from FAQ pages. Businesses that add or update their FAQ pages see up to a 20% boost in voice search impressions. That’s a big deal if you rely on mobile traffic and want to show up in those “near me” queries.

If you’re not sure what to include, ask your most talkative customer what they’d want to know. Chances are, they’ll give you a goldmine of ideas. As SEO expert Britney Muller says:

‘When in doubt, just answer the real questions you hear every day. Simple is smart.’

FAQ pages also make it easy to update your site when trends change—like new services, holiday hours, or popular requests. Plus, using conversational keywords and long-tail phrases in your FAQs helps with both featured snippets optimization and voice search best practices. So, if you want to get found in 2025, start with a friendly, voice-friendly FAQ page. It’s one of the easiest ways to capture more local customers searching hands-free.

One Last Layer: SSL Security & Mobile-Friendly Everything

Let’s talk about the foundation of your online presence—site security and mobile optimization. In 2025, these aren’t just “nice-to-haves.” They’re essential for anyone hoping to win at voice search best practices and capture those “near me” customers in Los Angeles and the San Fernando Valley.

First up: SSL certificates. If your website address doesn’t start with https://, you’re missing out. Secure sites not only protect your customers, but Google actually favors them in search rankings. Research shows SSL boosts your visibility, especially on mobile searches. And here’s a real-world example: a friend of mine lost a major client after their site was flagged as “Not Secure.” Fixing this is often as simple as calling your web host—it can take just a couple of minutes.

Why does this matter for voice search? As of 2025, non-secure websites risk being dropped from top voice results. People trust secure sites, and so do voice assistants like Siri and Google Assistant. As John Mueller from Google puts it:

‘Don’t give people a reason to leave—secure and mobile design are your foundation.’

Next, let’s talk mobile optimization. Most voice searches—think “best hair salon near me open now” or “licensed childcare near me with good reviews”—happen on phones. If your site isn’t mobile-friendly, you’re losing out on mobile traffic strategies that drive real customers to your door. Double-check that every button, form, and map works smoothly on a phone, not just a desktop. A quick test: pull up your site on your own phone and try to book an appointment or find directions. If anything feels clunky, it’s time for a tune-up.

Remember, mobile-friendly design underpins every successful voice search and mobile traffic strategy. Google Chrome even labels non-HTTPS sites as “Not Secure,” which can scare off potential customers before they even get to your services.

Bottom line: SSL and mobile-friendly design aren’t just technical details—they’re the backbone of trust, ranking, and getting found in “near me” voice searches. If you’re not sure where to start, a local web design & SEO agency can help you get these essentials in place fast.

Need a Wingman? Why Local SEO Partners Can Be Your Shortcut

Voice search is changing the way people find local businesses in Los Angeles and the San Fernando Valley. In 2025, more customers than ever are asking their phones for “best hair salon near me open now” or “licensed childcare near me with good reviews.” If you want your business to show up in these “near me” queries, you need to be ready for how voice search works—and that’s where local SEO strategies and voice search optimization tips come in.

But let’s be honest: you don’t have to master schema markup or keyword research overnight. That’s what local SEO partners are for. A good LA-based web design and SEO agency knows the ins and outs of your neighborhood, the local slang, and the best ways to make your business stand out on maps and voice assistants. They can handle the technical stuff—like adding speakable schema to your site, making sure your images are compressed for fast mobile loading, and updating your Google Business Profile with the right categories and hours—so you can focus on running your business.

Even if you only tackle one or two voice search optimization tips, you’ll already be ahead of many competitors. For example, creating a conversational FAQ page or making sure your site is mobile-friendly and HTTPS secure can make a big difference. Research shows that these quick wins help local business websites get noticed by voice assistants and show up in more “near me” searches. And if you’re not sure where to start, sometimes the fastest route to voice search success is simply delegating to a pro who understands local traffic and the latest trends.

As Greg Gifford puts it,

‘Collaboration with local experts takes your results from average to standout.’

Partnering with an SEO agency not only saves you time, but also ensures you’re covering all the bases—especially as voice, mobile, and local SEO trends keep evolving. Even a single consultation can uncover easy wins you might have missed.

Ready to get found in more voice searches? Work with a local web design & SEO agency to implement these quick wins and watch your business rise in the results.

TL;DR: Seven down-to-earth tweaks will put your local business on the map for voice search in 2025—starting with natural keywords, speed boosts, and a spruced-up Google Business Profile. You don’t have to do them all yourself—just start with one, or partner up with a local SEO whiz to handle the rest.